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atcrossroads: d?ram

Handloom Chic – Newindpress.com

Also look for a secondlife Daram lauching in the near future.

A says she sees some parellels between how Sudhir Alladi describes the Chicago “underground” economy and SL economies…

hmmm – I’m not sure I agree myself but can be made to see why she thinks so I am sure

well I am going today – so can discuss this f2f (or cellphone to cellphone locally) at length later this week.
Looking fwd to the “Dhaaram” (thread) shop opening on 10th!

{btw do check out all my shops on SL as well}

Since I will be there only two weeks (thanks to my grad coordinator duties for the summer….) I wont get to the rural areas this time – but the urban Dastkar Andhra work continues. Looking fwd to some more arguing matches with A, S, Sh – shopping for handloom (and SL textures!) with L and A…

Of course – also looking fwd to meeting the rest of the family!
(heh heh;-))

When I get back – I will revise the book proposal on the new SL related book and also finish up the final bits on the edited collection.

which link to issues of “Othering” – but more on that some other time.

This one is a rad Zabibha original – from DAMA handloom texture.

Here she is standing near the Ganesha shrine on SL.

Understanding through doing…. the assignment emphasis was less on techical expertise of website building (most of the builders are beginners) and more on attempting to convey the concept that came from the client (as interpreted and understood by each of the groups based in their socio-cultural contextual locations). Is there a concept without an interface?

Feedback from readers is most welcome (you can email me or post to the blog’s comments)

Kang and Shuang’s DAMA site

[our client LT had this to say about the website - "I really like the website as the process and product are well represented. Visuals are overpowering the information. But the information given is very good in terms of stressing the point that handlooms are better than other power driven mill fabrics without an apologetic tone."]

Anca, Bridget and Erin

[our client's final overview comments on this one - "It is a well designed website. Home page gives a clear indication of the nature of the industry and also explains the characters of handloom fabrics at a glance. It is a wee bit patronizing and also it could have stressed on the fact that the fabric is as stylish and contemporary as the fabrics the consumers are using today."]

Andy, Jacob, Mark

[client's comments - DAMA and Products page although starts with a question but flows into a good description of handloom process and industry. But the products itself were very not communicative enough.

The page on the community is very innovative and would encourage a healthy dialogue.

I also like the narrative as it explains the process and its advantages in a good articulate way. Home page is well done and I like the understated feel although there are a few spelling mistakes.]

Dan and Dexin

[client feedback - The main page is very good as the products are featured and it communicates the product effectively.

The potential buyer’s page gives both the buyer and DAMA a very good platform to establish contact, interact and take the business further.]

Amy, Brett, Nikki

[The sub heading ‘Weaving made Natural’ is very good although it sounds as if we made the technology natural but it gets the point across.

Product representation is very good with details of the fabric quality and aesthetic.

Although there is a whole page dedicated to the Natural dyeing process, there is confusion in the product range as the product ranges shown in the web site are both chemical dyed and natural dyed.]

She created a salwar kameez from Dastkar Andhra fabric:)

There are walls – and then there are walls….

Come to cyberdivalive’s creations – http://slurl.com/secondlife/Brouwer/164/147/43 – and buy a wall made from Kalamkari (image is of Ganesh) handloom textures….

10 % of sales from rad Zabibha’s creations goes towards promoting Handloom via Dastkar Andhra Marketing Association.

it goes…

మేము ఇక్కడనుంచి 9 మంది రాజవోలు వర్క్షాప్పుకు వెళ్ళాము…

so now I have to piece together based on all these notes since I cant seem to locate the tapes…